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Self-cleaning and worry free
Intelligent filter life tracking
Long-lasting filters

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Pure water beyond filtration

Traditional pitchers collect unwanted pollutants in filters where they can quickly multiply and reverse contaminate your water.

The LARQ Pitcher goes beyond filtration with a unique 2-step filtration and purification process for pure-tasting water sip after sip.


Our innovative plant-based filters effectively remove pollutants like lead, chlorine, mercury, pesticides, VOCs, and more.

Eradicate contaminants

Proprietary PureVis™ technology purifies your water by destroying bio-contaminants at the molecular level.

Why reinvent the pitcher?

Traditional filters simply trap and collect unwanted pollutants where they can quickly accumulate and multiply.

By removing chlorine, the filters become the perfect breeding ground for bacteria, mold, and other pollutants in just 2 weeks—making the filter itself a source of contamination.

Traditional vs LARQ Pitcher


Pure water provides better-tasting coffee, tea, smoothies—everything—for a healthier, more sustainable lifestyle. Don’t settle for anything less.

Advanced Filter

Recommended for 360 protection against harsh contaminants and improved taste.
  • Chlorine
  • Mercury
  • Cadmium
  • Copper
  • Radon
  • Zinc
  • Pesticides
  • VOCs
  • Lead
  • Particulates
  • Asbestos
  • Arsenic
  • Benzene

Filtration for all

Our innovative plant-based filters are independently tested to NSF/ANSI 42 & 53 standards to be effective against a wide range of pollutants.

See the difference:

Lab-tested and proven

Here's a look at our third-party lab testing across a range of contaminants. Full report here.
See for yourself
LARQ Pitcher lab testing certification badges

Eradicate contaminants

Proprietary PureVis™ technology purifies your water by destroying bio-contaminants at the molecular level.

PureVis™ Wand

  • Rechargeable lithium polymer battery that keeps going.
  • Smart sensor tracks water filtered through and flow rate for smart filter replacement.
  • Purifies water with PureVis™ technology that’s mercury-free and ozone-free.

Tech backed by science

We’ve done the science to help you #drinkbrilliantly

Long-lasting filters

LARQ Filters last up to 50% longer than leading brands, filtering 60 gallons of water before the next replacement.

One LARQ Filter replaces more than 450+ standard single-use bottles. Better for the planet and your wallet.

The LARQ App

  • Filter recommendations based on local water quality.
  • Intelligent filter life tracking based on your household water consumption.
  • Track your water intake. Your hydration goal is our hydration goal.

Your personal control center

Get filter recommendations, track filter life and household water consumption

Coming soon

Your water pitcher could be a source of contamination. This new smart-home pitcher prevents that from happening.
If you want to have clean, pure drinking water forever? Then it might be time to get the revolutionary LARQ Pitcher.
LARQ's purification system eradicates bacteria, viruses and mold, so your filter doesn't end up being obsolete in a couple weeks.
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LARQ Pitcher PureVis™

    Just the FAQs

    Stand out from the rest

    The last pitcher you’ll ever need.
    LARQ Pitcher PureVis
    Traditional Pitcher
    High-end Pitcher
    Filter rated capacity (gallons)
    Filter cost
    $25 - $30
    Cost per gallon
    $0.42 - $0.5
    Improves flavor
    Removes heavy metals & VOCs
    Eco friendly filter replacements
    PureVis™ UV-C LED purification tech
    Neutralizes bio-contaminants
    Eliminates potential recontamination
    Retains beneficial minerals
    Intelligent filter life tracking
    Monitors local water quality

    Easy to use

    1Fill up your LARQ Pitcher

    The LARQ Pitcher's one-handed-fill makes it easy to top off your pitcher every time.

    2Tap the

    Activate PureVis™ Mode with just a tap and watch it work it’s glow.

    3Sip and enjoy

    Ah, that’s what we call pure water beyond filtration.

    Technical specifications

    Photo of LARQ Pitcher PureVis in Monaco Blue color
    BPA / BPS free polymer
    36 oz
    Charge time
    1 hour
    Run time
    Up to a month

    In the box

    LARQ Pitcher PureVis
    Magnetic USB charger
    Essential or Advanced Filter
    Quick Start Guide

    Inspirational design

    Who said practical had to be boring?
    Photo of Larq Pitcher PureVis - Monaco Blue under a kitchen water tap
    Photo of Larq Pitcher PureVis - Monaco Blue pouring water in glass
    Photo of Larq Pitcher PureVis - Pure White with finger on activation button
    Photo of Larq Bottle PureVis - Himalayan Pink in hands
    Photo of Larq Pitcher PureVis - Monaco Blue pouring water in glass (wide shot)
    Photo of Larq Bottle Movement PureVis - White / Marine with a man on a viewpoint
    Photo of Larq Pitcher PureVis - Monaco Blue & Pure White on a kitchen counter